The Coen brothers -- Joel and Ethan -- have put their filmmaking talents behind a 30-second spot for the Reality Campaign.
If you liked The Big Lebowski or O Brother, Where Art Thou? or any of the other films they've made together for more than 20 years now, you're going to be a fan of this latest work of art.
Listen to the narrator say:
Clean Coal harnesses the awesome power of the word clean......To make it sound like the cleanest clean there is.
But the pictures tell another story entirely: there's no hiding from the clouds of smoke in this Coen brothers' parody of American salesmanship.